social media — Travelpayouts Blog – Travel Partnership Platform

Posts with tag: social media (29 results )

May 2, 2024

30 Easy Ways to Promote on Reddit Without Getting Banned

Reddit is one of the most active social communities in the world with approximately 2.2 billion visits per month. This platform combines the advantages of both a social network and a forum. Ordinary users trust sources where the same people with the same problems share advice, experience, and recommendations. That’s why Reddit can be a great place to make money online.

Tips

October 21, 2021

9 min.

How to Analyze Social Media Sentiment

Sentiment analysis helps you discover prevailing feelings about your business on social media and other platforms. It creates a deeper context behind all mentions, so that you can better understand your audience, protect brand reputation, and improve user experience. This post will take you through the process of social sentiment analysis and explain how to improve your audience's perception of your brand.

Tips

September 6, 2021

11 min.

Buying Followers on Instagram: Pros and Cons

We’ve all heard of the expression “Money can’t buy you friends,” but whoever said that didn’t know they’d actually be for sale one day. Due to a growing competition on social media, more and more brands take shortcuts and purchase followers as well as likes, comments, and views. The reason is simple - engagement is now one of the key metrics for determining social media success. But it can also sabotage your whole strategy and hurt business growth. So is it safe to buy followers on Instagram and other networks?

Tips

August 23, 2021

9 min.

How to Perform Social Media Competitive Analysis

To devise a well-rounded social media strategy, it’s important to assess the market, which is impossible without proper social media competitive analysis. This is beneficial for so many reasons, particularly evaluating your competition, finding gaps, and uncovering new opportunities. This will help you stay ahead of your social media competitors and develop a winning approach for your brand growth. In this guide, you’ll learn how to do a social media analysis and compare your results against those of other brands.

Tips

August 11, 2021

6 min.

How Long Should Your Social Media Posts Be?

When uploading content to social media, marketers face the problem of a limited word count for each platform. What might not be known to everyone is how long the social media posts should be to yield results. In this blogpost, we gathered recommendations for the ultimate volume of characters you need to use to increase your readership and their engagement.

Tips

August 4, 2021

12 min.

Marketer’s Guide to YouTube Analytics

YouTube is the second largest search engine after Google and has over 2.3 billion users worldwide, so it presents great opportunities for brand promotion. This is why understanding how YouTube Analytics works can help identify your strong and weak points, improve the marketing strategy and get out in front. In this guide, you’ll find an overview of the YouTube Studio dashboard, learn what metrics to track, and get tips on how to improve your YouTube marketing strategy.

Tips

July 6, 2021

7 min.

Marketer’s Guide to Instagram Insights

With over 1 billion people around the globe using Instagram to create and share content, the platform represents tremendous opportunities for marketers to promote and grow their brands. However, it’s easy to get lost in all the noise. To avoid that, check out Instagram Insights, a built-in analytics tool providing various metrics to evaluate your performance, learn more about your audience and improve your marketing strategy. This guide presents a complete overview of the dashboard and available metrics as well as tips on how to use Instagram Insights to boost your campaign.

Tips

May 13, 2021

8 min.

How to achieve efficient social media marketing

Social media is an undeniable part of customer interaction with businesses. 73% of marketers consider social media platforms to be effective for brand development. With numerous networks available on the web, growing your presence might be a bit challenging. That’s where social media strategic planning comes in: the right strategy will help develop a cohesive approach and maximize marketing efforts. In this guide, we'll walk you through seven steps to creating a social media plan.

Tips

April 19, 2021

9 min.

The Ultimate Guide to Choosing the Right Social Media Platform for Your Business

If you are planning a social media marketing strategy, it’s paramount to build your presence on networks where your audience is most active. To help you understand which social media platforms are right for your business, we’ve compiled a comprehensive guide to today’s most popular social networks, comparing their demographics, types of content in demand, niches, and more. With this guide, reaching the ideal audience is easier than you ever imagined!

TPAS

November 30, 2020

8 min.

5 secrets to social media success: Content creation hacks

At TPAS2020, Megan McMullin, Outreach Lead at MeetEdgar, shared actionable tips on how to create good content for social media and unveiled five expert secrets to social success.