advertising — Travelpayouts Blog – Travel Partnership Platform

Posts with tag: advertising (12 results )

January 3, 2022

How to Promote an Affiliate Offer With Google Ads

To succeed in affiliate marketing, your website should have a lot of high-quality traffic, and to do so, many publishers resort to advertising. One of the most popular contextual advertising networks today is Google Ads, formerly known as Google AdWords. In this article, you’ll learn how to use Google AdWords for an affiliate link promotion and what to do if your affiliate campaign doesn’t allow direct context advertising.

January 13, 2021

Introduction to media buying: From the basics to a profit

At TPAS2020, Daria Nazarova, a digital marketer and Head of Marketing Communications at Ad Tracking Solution (RedTrack), spoke about the basics of how everyone can earn their first profits with affiliate marketing and shared hands-on tips on media buying.

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December 11, 2020

Using Facebook ads to drive traffic to optimized articles

At TPAS2020, Alexa Meisler, a travel blogger with over 12 years of experience and founder of 52PerfectDays.com, shared first-hand tips on how to make your blog profitable using Facebook ads. In this webinar, you’ll learn how to create content worth promoting, compete against big bloggers, and set up Facebook ads that perform.

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December 3, 2020

New Interface of Google Adsense Reporting: Review of Major Updates

In August, Google’s official blog announced huge changes to AdSense reporting. In this post, we’ll discuss what has changed in the dashboard, as well as how to set up the new interface to easily access statistics and load old data.

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November 24, 2020

Facebook Ads Tutorial 2020: How to Set up a Successful Campaign

Jason Hunt, owner and cofounder at Merged Media, shared some invaluable hints on how to create Facebook ads and target the right audience during his live session at TPAS2020. This Facebook ads tutorial for beginners and seasoned users will teach you how to follow the latest platform changes and create “set and forget” campaigns.

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How to Set Up Your Advertising Campaign Budget

How much should an advertising campaign budget be? There is no single answer as the cost of advertising is affected by several factors such as brand awareness, product quality and price, competition in the niche and so on. However, one thing is for sure — to earn, you need to spend. And, to help you wisely plan such a campaign, we’ve prepared step-by-step instructions for setting advertising budgets.

12 Ways to Get Free Advertising for Your Blog

Advertising is a surefire way to promote your blog fast, but it usually comes at a price. What if you can’t allocate enough money to a decent campaign just yet? As many bloggers frequently ask “How can I get free advertising for my blog?”, we’ve collected the best free advertising ideas that will give you the necessary headstart.

A How-to Guide for Getting Around Ad Blockers

Due to the development of ad-blocking software, marketers have lost the opportunity to show ads to every website visitor, which directly affects their income. The estimated loss of revenue due to ad blocking is expected to increase to $2.12 billion in 2021. However, there are some smart ways to tackle this challenge and we’ve collected some useful tips to help you get around ad blockers and reach your target audience.

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How to Avoid Losing Your Money on Advertising Campaigns

Internet advertising can either skyrocket your business or spell disaster for your budget depending on its effectiveness. That’s why every marketer wants to know how to launch a campaign. In this post, we’ll debunk some common myths and teach you how to avoid the most wide-spread advertising mistakes, how to stop losing money on your marketing campaigns, and even how to save money on advertising.

January 17, 2020

How Much Does Google Advertising Cost

Advertising with Google can cost anywhere from 10 cents per click. But that’s just the initial price. Bids can reach up to $20 per one click. The price depends on the keywords you use in the campaign. There is a tool for analyzing the costs of Google advertising, and this article will teach you how to use it. It will help you calculate Google Ads (AdWords) cost estimates and set up your approximate budget for advertising an affiliate offer or any other promotion.

December 24, 2019

How to Advertise a Blog Post on Facebook

To advertise on Facebook, you are supposed to have a working blog and Facebook page. Facebook will allow you to greatly promote your blog posts and drive traffic with the help of its huge audience. In this article, you will learn how to work with content, use Facebook ads for bloggers and target the right audience.

October 11, 2019

Best Pay-Per-Call Affiliate Networks

Most of you probably use the term PPC only for the Pay-Per-Click model, but this abbreviation has a second meaning as well – Pay-Per-Call. According to MarketCall, the capitalization of the Pay-Per-Call market is estimated at billions of dollars. If you want to get your piece of the PPC pie, now is the right time to join this market. Below, we’ve discussed what Pay-Per-Call is, how it works and what the best Pay-Per-Call affiliate networks are.